Actionable tips on 301 redirects and Pinterest

There is a massive amount of content available on the internet, but none is more important to website owners and marketers than search engine results pages (SERPs). The desire to pursue SEO as a strategy becomes something like a get rich quick scheme, where the idea of thousands of inbound …

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Can a techie truly understand SEM

Your ads should be relevant to achieve the highest Quality Score possible, so you can receive the cheapest cost-per-click. You can gain ranks pretty easily with a consistent offsite content strategy, but users' impressions of your brand are an independent concern; just because you successfully earned a link doesn't mean …

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Optimise your site, paying special attention to search queries

Standardized global brands also allow for the transference of best practices from one country to another. You can use a range of different tools, including Copyscape and Siteliner , to run a quick check for duplicated content. For tools, take advantage of all free tools provided by Google, such as: There …

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